# clienteling

### [Store Associates – An Investment to be maximized](/content/blog/store-associates-an-investment-to-be-maximized/index.html)

Author: Saira Zia, VP Global Retail Excellence and Client Success A recent article by Marshall Fisher, Santiago Gallino and Serguei

### [Tips for the best in-store experience](/content/blog/tips-for-the-best-in-store-experience/index.html)

The article on MarketingJournal.org by Ernan Roman and Scott Emmons is filled with insights on the world of retail. This week

### [Tulip and SessionM partner to deliver personalized CX](/content/press/tulip-and-sessionm-partner-to-deliver-personalized-customer-experiences-in-retail-stores/index.html)

The press release announcing a strategic partnership between Tulip, the mobile platform for retail stores and leader in clienteling and store associate mobility solutions, and SessionM, the leading customer data and engagement platform, to enhance in-store customer engagements by empowering retail store associates with valuable customer data and insights.

### [The associate empowerment movement](/content/blog/retailers-are-stepping-up-their-game-to-better-train-and-empower-their-store-associates/index.html)

Progressive retailers are stepping up their game to upskill and empower their store associates As we look ahead to the

### [Top Retailers Choose Tulip to Drive More Intimate Shopping Experiences](/content/press/top-retailers-choose-tulip-to-drive-more-intimate-shopping-experiences/index.html)

The additions to the c-suite follow the company’s global expansion.

### [Tulip and Google collaborate to provide machine learning for retailers](/content/press/tulip-and-google-cloud-collaborate-to-provide-machine-learning-solutions/index.html)

The additions to the c-suite follow the company’s global expansion.

### [Taking luxury retailing to a new level with technology](/content/blog/taking-luxury-retailing-to-a-new-level-with-technology/index.html)

Mulberry, the quintessentially British luxury retailer, is using the latest technology to enhance their customers’ shopping experience and increase operational

### [The Return of Intimacy in Retail – Part 3](/content/blog/the-return-of-intimacy-in-retail-part-3/index.html)

Just as “omnichannel” is a word that is overused in discussing retail, “intimacy” in retail seems the exact opposite: out

### [The Return of Intimacy in Retail – Part 2](/content/blog/the-return-of-intimacy-in-retail-part-2/index.html)

“Omnichannel”… the word exists somewhere in the space between overused and maligned. It’s a wonky word used to describe some